Privacy Policy

Last Updated: August 26, 2026

At ITZAM, we respect your privacy and are committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, store, and protect information when you visit www.itzam.com.gt, make a reservation, contact us, interact with our website, or use any of our related services.

1. Information We Collect

We may collect personal information that you voluntarily provide to us, including:

Name
Email address
Phone number
Reservation details
Number of guests
Special requests or comments related to your reservation
Information submitted through contact forms or email communications

We may also automatically collect certain technical information when you visit our website, such as:

IP address
Browser type
Device type
Pages visited
Approximate location
Referral source
Date and time of your visit
Interaction with our website

This information may be collected through cookies, analytics tools, and similar technologies.

2. How We Use Your Information

We may use your information to:

Manage and confirm restaurant reservations
Respond to inquiries and requests
Provide customer service
Communicate important information regarding your reservation
Improve our website, services, and guest experience
Analyze website traffic and visitor behavior
Prevent fraud, misuse, or security incidents
Comply with applicable legal or regulatory obligations
Send marketing communications when you have provided consent, where required

We will only use personal information for legitimate business purposes or as otherwise permitted by applicable law.

3. Reservations

When you make a reservation through our website, your information may be processed by a third-party reservation management provider.

These service providers may collect and process information necessary to manage your booking, including your name, contact information, reservation time, number of guests, and any information you voluntarily include with your reservation.

Their processing of your information may also be subject to their own privacy policies and terms of service.

4. Cookies and Analytics

Our website may use cookies and similar technologies to improve functionality, understand how visitors interact with the website, and measure the effectiveness of our digital marketing.

Cookies may be used for purposes including:

Website functionality
Traffic analysis
Performance measurement
Remembering preferences
Marketing and advertising measurement

Some cookies may be placed by third-party services used on our website.

Depending on your browser and location, you may be able to control or disable cookies through your browser settings or through the cookie preference tools available on our website.

Disabling certain cookies may affect some website functionality.

5. Third-Party Services

We may use third-party companies and platforms to operate our website and provide our services. These may include:

Website hosting providers
Reservation management platforms
Analytics providers
Email and communication platforms
Social media platforms
Advertising and marketing services

These third parties may process limited personal information on our behalf or according to their own privacy policies.

We encourage you to review the privacy policies of any third-party services you interact with.

6. Social Media

Our website may contain links to social media platforms such as Instagram, Facebook, TikTok, and other third-party websites.

When you interact with these services, the respective platform may collect information according to its own privacy policy.

ITZAM is not responsible for the privacy practices of third-party websites or platforms.

7. How We Protect Your Information

We take reasonable administrative, organizational, and technical measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

8. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with applicable legal obligations, resolve disputes, maintain appropriate business records, and protect our legitimate interests.

Retention periods may vary depending on the type of information and the purpose for which it was collected.

9. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information, including the right to:

Request access to personal information we hold about you
Request correction of inaccurate information
Request deletion of certain personal information
Withdraw consent where processing is based on consent
Object to or restrict certain uses of your information
Request additional information regarding how your data is processed

To exercise any of these rights, please contact us using the information provided below.

We may need to verify your identity before processing certain requests.

10. International Visitors and Data Transfers

ITZAM is located in Guatemala.

If you visit our website from another country, please be aware that your information may be processed or stored in Guatemala or in other countries where our technology and service providers operate.

Privacy and data protection laws in those countries may differ from those in your country of residence.

Where required by applicable law, appropriate measures may be used to protect personal information transferred internationally.

11. Children's Privacy

Our website and services are not specifically directed toward children, and we do not knowingly collect personal information from children through our website for marketing purposes.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can review the request and take appropriate action.

12. External Links

Our website may contain links to websites operated by third parties.

ITZAM does not control and is not responsible for the content, security, or privacy practices of external websites.

We recommend reviewing the privacy policy of any external website you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technology, business practices, or applicable legal requirements.

When changes are made, the Last Updated date at the top of this page will be revised.

We encourage visitors to review this Privacy Policy periodically.

14. Contact Us

If you have questions about this Privacy Policy or would like to make a request regarding your personal information, you may contact us at:

ITZAM
7a Calle Oriente 15-1
Antigua Guatemala, Guatemala

Email: reservas@itzam.com.gt
Website: www.itzam.com.gt